Loyalty of Clients at the User Market: Basis Concepts and Progress Trends Лояльность клиентов на потребительском рынке: основные понятия и тенденции развития
The evolution of conceptions of marketing of mutual relations is examined, the looks of researchers are systematized to determination of concept «loyalty». New directions marketing activity are selected. The new vector of relations is certain within the limits of evolution of marketing’s conceptions...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Research Centre of Industrial Problems of Development of NAS of Ukraine
2012-05-01
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| Series: | Bìznes Inform |
| Subjects: | |
| Online Access: | http://www.business-inform.net/pdf/2012/5_0/255_257.pdf |