Muslim Tourist Behaviour and Intention to Revisit non- Muslim Countries: The Role of Muslim-Friendly Tourism (MFT) Attributes
This study examines the Muslim traveller’s perception of Muslim-Friendly Tourism (MFT) attributes in non-Muslim countries and how these MFT attributes affect their revisit intention. This study utilises purposive sampling, where only Malaysian Muslims who have been to non-Muslim countries were selec...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Technological University Dublin
2021-04-01
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| Series: | International Journal of Religious Tourism and Pilgrimage |
| Subjects: | |
| Online Access: | https://arrow.tudublin.ie/ijrtp/vol9/iss1/14 |