O QUE É QUE A MULATA TEM? HISTÓRIA E CULTURA NO DISCURSO PUBLICITÁRIO

From an advertising piece launched in 2006 byCerveja Mulata(Mulatto Woman Beer), this essay has the purpose of discussing the mulatto women image built in the Brazilian context. Based on an analysis that takes into consideration the historical facts which sustain, as well as the cultural facts also...

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Bibliographic Details
Main Author: Amanda Braga
Format: Article
Language:Portuguese
Published: Universidade Estadual do Oeste do Paraná 2011-12-01
Series:Travessias
Subjects:
Online Access:http://e-revista.unioeste.br/index.php/travessias/article/view/5798