Consumer ratings and the pricing of experience goods: hedonic regression analysis of beer prices

Abstract This study fills a void in the literature by providing the first evaluation of the impact of consumer ratings on beer prices using hedonic methods. Our work is based on a dataset consisting of over 400 beers and includes information on calorie content, alcohol content, user rating, and styl...

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Bibliographic Details
Main Authors: Rachel A. Smith, C. Nicholas McKinney, Steven B. Caudill, Franklin G. Mixon
Format: Article
Language:English
Published: SpringerOpen 2016-11-01
Series:Agricultural and Food Economics
Subjects:
Online Access:http://link.springer.com/article/10.1186/s40100-016-0068-3
Description
Summary:Abstract This study fills a void in the literature by providing the first evaluation of the impact of consumer ratings on beer prices using hedonic methods. Our work is based on a dataset consisting of over 400 beers and includes information on calorie content, alcohol content, user rating, and style for each beer. Our results indicate that a 10-point increase in consumer rating is associated with about a $0.50 increase in the price of beer per unit.
ISSN:2193-7532