STRATEGIJSKA ULOGA PR U SPORTU

STRATEGIJSKA ULOGA PR U SPORTU

PR in the modern world are developed with rapid speed and become important aspect of strategic management. Modern menagers are very interesting in PR and they observe that there is not successful strategy without experiance theory and practice in PR. The goals must be defined, basic phylosophy to, a...

Full description

Bibliographic Details
Main Author: Duško Tomić
Format: Article
Language:English
Published: Montenegrin Sports Academy and Faculty for Sport and Physical Education 2005-05-01
Series:Sport Mont
Subjects:
sport
PR in sport
management
marketing in sport
sport organization
strategy
function.
Online Access:http://www.sportmont.ucg.ac.me/clanci/SportMont_Maj_2005_Tomic_109-113.pdf
Description
Summary:PR in the modern world are developed with rapid speed and become important aspect of strategic management. Modern menagers are very interesting in PR and they observe that there is not successful strategy without experiance theory and practice in PR. The goals must be defined, basic phylosophy to, and managers must take responsability and describe everithing what they have to do. It must be financial fond and evaluation must be done
ISSN:1451-7485
2337-0351

Similar Items