Etablerte medier og deres forutsetninger for fortjeneste: En komparativ analyse av konkurranseforholdene i norsk avis-, radio- og fjernsynsbransje
Based on Michael E. Porters classic model of five forces analysis, this article examines the structural factors underlying profitability in the Norwegian newspaper, radio and television industry in the period 2000 to 2009. The article asks: What are the competitive conditions most challenging to new...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitetsforlaget
2011-01-01
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| Series: | Norsk Medietidsskrift |
| Subjects: | |
| Online Access: | https://www.idunn.no/nmt/2011/03/art09 |