L’éthique entrepreneuriale : un objet anthropologique ?

• Main Author: Ghislaine Gallenga
• Format: Article
• Language: English
• Published: Université de Provence 2013-06-01
• Series: Moussons
• Subjects: anthropology; epistemology; entrepreneurial ethics; ethics; moral; corporate culture
• Online Access: http://journals.openedition.org/moussons/2095

The entrepreneurial ethics developed in the 1970s in business circles. This article intends to consider the entrepreneurial ethics as a research object and not to judge the relevance of the moral or ethics, i.e. the integration of activities in a “collective good” category. To consider it as an anthropologist, we should withdraw from the notion of “entrepreneurial ethics” everything relating to its purpose, its applicability, or even its “true” or supposed intentionality by actors who could use it with different purposes than itself. On the whole, we have to consider the “entrepreneurial ethics” as a category in the management of work between discourse and practice, and observe in situ how that notion is used and circulated as a narrative in the everyday life of the firm. To tell it differently, in this topic of ethics we want to avoid the normative discussion with an application as aim.