SOCIAL RESPONSIBILITY AS A STRATEGY ACTIVATOR ORGANIZATIONAL COMMITMENT OF WORKERS

SOCIAL RESPONSIBILITY AS A STRATEGY ACTIVATOR ORGANIZATIONAL COMMITMENT OF WORKERS

This paper aims to determine the impact of Social Responsibility (SR) as a trigger strategy of organizational commitment of workers in a company in the food sector. Focusing on the need to create links between company-worker to minimize this conflict given the set of state policies aimed at weakenin...

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Bibliographic Details
Main Authors: Gladys Y. Hernández Hernández, Dayana Castro Cortez
Format: Article
Language:Spanish
Published: Fundación Unamuno 2015-04-01
Series:Revista Negotium
Subjects:
Responsabilidad Social
Compromiso Organizacional
identificación
sentido de pertenencia y membresía.
Online Access:http://ojs.revistanegotium.org.ve/index.php/negotium/article/view/181
Description
Summary:This paper aims to determine the impact of Social Responsibility (SR) as a trigger strategy of organizational commitment of workers in a company in the food sector. Focusing on the need to create links between company-worker to minimize this conflict given the set of state policies aimed at weakening the current capitalist system. The positivist approach is, of qualitative and quantitative court and field. We conclude that RS applied processes generate a high level of identification, belonging and membership, positive impact on the level of employee commitment to the company.
ISSN:1856-1810

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