MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING

MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING

The article explains the concept of theobject of marketing, marketing personnel, as a form of marketing. The types of elasticity, the main factors affecting the elasticity of the staff also identifi ed key issues for the analysis of staff loyalty as one of the objects of marketing.

Bibliographic Details
Main Author: Svetlana Yu. Kazantsevа
Format: Article
Language:Russian
Published: Plekhanov Russian University of Economics 2016-08-01
Series:Statistika i Èkonomika
Subjects:
маркетинговый анализ
эластичность
персонал
лояльность
hr-брендинг
маркетин говые исследования
marketing analysis
elastic ity
staff loyalty
hr-branding
marketing research
Online Access:https://statecon.rea.ru/jour/article/view/980
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spelling doaj-6fe0bf79a3ca4a70b9ec2c15612fe3c32021-07-28T21:19:59ZrusPlekhanov Russian University of EconomicsStatistika i Èkonomika2500-39252016-08-0102687110.21686/2500-3925-2015-2-68-71979MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETINGSvetlana Yu. Kazantsevа0Moscow StateUniversity Economics, Statistics and Informatics (MESI)The article explains the concept of theobject of marketing, marketing personnel, as a form of marketing. The types of elasticity, the main factors affecting the elasticity of the staff also identifi ed key issues for the analysis of staff loyalty as one of the objects of marketing.https://statecon.rea.ru/jour/article/view/980маркетинговый анализэластичностьперсоналлояльностьhr-брендингмаркетин говые исследованияmarketing analysiselastic itystaff loyaltyhr-brandingmarketing research
collection DOAJ
language Russian
format Article
sources DOAJ
author Svetlana Yu. Kazantsevа
spellingShingle Svetlana Yu. Kazantsevа
MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING
Statistika i Èkonomika
маркетинговый анализ
эластичность
персонал
лояльность
hr-брендинг
маркетин говые исследования
marketing analysis
elastic ity
staff loyalty
hr-branding
marketing research
author_facet Svetlana Yu. Kazantsevа
author_sort Svetlana Yu. Kazantsevа
title MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING
title_short MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING
title_full MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING
title_fullStr MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING
title_full_unstemmed MAIN AREAS OF RESEARCH STAFF AS PROPERTY MARKETING
title_sort main areas of research staff as property marketing
publisher Plekhanov Russian University of Economics
series Statistika i Èkonomika
issn 2500-3925
publishDate 2016-08-01
description The article explains the concept of theobject of marketing, marketing personnel, as a form of marketing. The types of elasticity, the main factors affecting the elasticity of the staff also identifi ed key issues for the analysis of staff loyalty as one of the objects of marketing.
topic маркетинговый анализ
эластичность
персонал
лояльность
hr-брендинг
маркетин говые исследования
marketing analysis
elastic ity
staff loyalty
hr-branding
marketing research
url https://statecon.rea.ru/jour/article/view/980
work_keys_str_mv AT svetlanayukazantseva mainareasofresearchstaffaspropertymarketing
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