Corporate Entrepreneurship Strategy and the Survival of Small to Medium Tourism Enterprises in Zimbabwe
Corporate Entrepreneurship (CE) has been increasingly recognised as a legitimate path to firm performance and survival. However, the use of CE as a survival strategy by Small to Medium Tourism Enterprises (SMTEs) is a neglected stream in most studies and models of CE. Therefore, this study sought...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
AfricaJournals
2020-09-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
| Subjects: | |
| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_23_9_4__732-746.pdf |