Online Advertising in Nigeria: an Examination of Approaches in Facebook and Instagram

Online Advertising in Nigeria: an Examination of Approaches in Facebook and Instagram

The study examined online advertising in Nigeria; it also sought to ascertain an examination of approaches in Facebook and Instagram. The aim of the research is to analyse the extent Nigerian businesses are utilizing social media to advertise their products. The theory adopted to anchor the study is...

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Bibliographic Details
Main Authors: Silas Udenze, Olisa Junior Aduba
Format: Article
Language:English
Published: Limited Liability Company Scientific Industrial Enterprise “Genesis. Frontier. Science” 2020-06-01
Series:Галактика медиа: журнал медиа исследований
Subjects:
advertising
facebook
instagram
nigeria
social media
media
communication
Online Access:https://galacticamedia.com/index.php/gmd/article/view/62

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