ANALYSIS OF TOURISM MOTIVATION TOWARD MARKET SEGMENTATION AND STRATEGIC MANAGEMENT OF BUCOVINA DESTINATION
<div>Bucovina is an important destination within Romania, in the North-East of the country. Since years, the core motivation for travelling to Bucovina was culture and nature.</div><div>In the last period of time was a pressure for a continue development of tourism within the regio...
| Main Authors: | , , , |
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| Format: | Article |
| Language: | English |
| Published: |
Universitatii Suceava
2011-06-01
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| Series: | Revista de Turism: Studii si Cercetari in Turism |
| Subjects: | |
| Online Access: | http://revistadeturism.ro/rdt/article/view/72 |