Modeling the diffusion of complex innovations as a process of opinion formation through social networks.

Complex innovations- ideas, practices, and technologies that hold uncertain benefits for potential adopters-often vary in their ability to diffuse in different communities over time. To explain why, I develop a model of innovation adoption in which agents engage in naïve (DeGroot) learning about the...

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Bibliographic Details
Main Author: Valentina A Assenova
Format: Article
Language:English
Published: Public Library of Science (PLoS) 2018-01-01
Series:PLoS ONE
Online Access:http://europepmc.org/articles/PMC5931657?pdf=render