An Empirical Study of Hospital’s Outpatient Loyalty From a Medical Center in Taiwan

In a highly competitive medical industry, hospitals can continue to create medical values and competitive advantages using data mining technologies to identify patients’ needs and provide the medical services needed by various patients. This research focuses on the outpatients in a medical center in...

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Bibliographic Details
Main Authors: Shu-Hui Chao, Mu-Kuan Chen, Hsin-Hung Wu
Format: Article
Language:English
Published: SAGE Publishing 2021-04-01
Series:SAGE Open
Online Access:https://doi.org/10.1177/21582440211004125