A conceptual framework for identifying key employee branding dimensions: A study of hospitality industry
The current research adds to the employee branding literature by building a conceptual framework to identify key employee branding dimensions in the context of the Indian hospitality industry that has been overlooked by the previous literature. A survey-based approach is employed on a sample of 421...
Main Authors: | Praveen Dhiman, Sangeeta Arora |
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Format: | Article |
Language: | English |
Published: |
Elsevier
2020-07-01
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Series: | Journal of Innovation & Knowledge |
Subjects: | |
Online Access: | http://www.sciencedirect.com/science/article/pii/S2444569X19300435 |
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