RESEARCH ON THE EVOLUTION OF THE TOP ROMANIAN TRADEMARKS IN THE DOMESTIC MARKET

RESEARCH ON THE EVOLUTION OF THE TOP ROMANIAN TRADEMARKS IN THE DOMESTIC MARKET

The paper analyzed the position of the Romanian trademarks using the data provided by Unlock Market Research Company in 2010 and 2014. The statistical parameters: average, variance, standard deviation and variation coefficient, and the Point Method and Comparison Method were used to process the coll...

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Bibliographic Details
Main Author:	Agatha POPESCU
Format:	Article
Language:	English
Published:	University of Agricultural Sciences and Veterinary Medicine, Bucharest 2015-04-01
Series:	Scientific Papers Series : Management, Economic Engineering in Agriculture and Rural Development
Subjects:	actual situation hierarchy market Romania trademarks trends
Online Access:	http://managementjournal.usamv.ro/pdf/vol.XV_1/Art55.pdf

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