Marketing Research on the Retail Market in Braşov with a View to Obtaining Solutions to Diminish the Negative Effects of the Economic Crisis
Under the present circumstances of the economic crisis, studying the retail market is a must. The tendencies emphasize a diminution of consumption. Retailers face a long series of problems in the present context. These problems refer to the reduction of turnover, as the number of clients reduces as...
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| Format: | Article |
| Language: | English |
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Transilvania University Press
2009-12-01
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| Series: | Bulletin of the Transilvania University of Brasov. Series V : Economic Sciences |
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| Online Access: | http://but.unitbv.ro/BU2009/BULETIN2009/Series%20V/BULETIN%20V%20PDF/017%20balasescu%20s.pdf |