Market orientation of the Hungarian SMEs working in the meat processing and dairy industries
We are looking for the answer as to what tendencies were indicative of the future development of required marketing activity of the SMEs in the article dealing with the marketing activity of the SMEs working in the food industry. The article is based on a nationwide survey among 200 SMEs working in...
Main Authors: | Polereczki Zs., Vukoszávlyev Sz., Véha M., Szakály Z. |
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Format: | Article |
Language: | English |
Published: |
Sciendo
2016-12-01
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Series: | Acta Universitatis Sapientiae: Alimentaria |
Subjects: | |
Online Access: | https://doi.org/10.1515/ausal-2016-0002 |
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