Marketing activity in non-profit organizations: the example of organizations in Russia and Azerbaijan
In modern economic conditions, marketing plays an important role in the activities of any company, regardless of the objectives of the activity, the functional specifics and the basis of financing. Marketing is widely used by commercial companies as a tool for shaping the image, corporate identity...
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| Format: | Article |
| Language: | English |
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AfricaJournals
2020-03-01
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| Series: | African Journal of Hospitality, Tourism and Leisure |
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| Online Access: | https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_39_vol_9_2__2020_azerbaijan.pdf |