Prior Vaccination and Effectiveness of Communication Strategies Used to Describe Infectious Diseases

Prior Vaccination and Effectiveness of Communication Strategies Used to Describe Infectious Diseases

We tested the effect of prior vaccination on response to communication strategies in a hypothetical news article about an influenza pandemic. Vaccinated were more likely than nonvaccinated participants to plan future vaccination, and future vaccination intent was greater with certain communication s...

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Bibliographic Details
Main Authors: Thomas S. Valley, Aaron M. Scherer, Megan Knaus, Brian J. Zikmund-Fisher, Enny Das, Angela Fagerlin
Format: Article
Language:English
Published: Centers for Disease Control and Prevention 2019-04-01
Series:Emerging Infectious Diseases
Subjects:
communication
influenza
human
immunization
vaccination
viruses
Online Access:https://wwwnc.cdc.gov/eid/article/25/4/17-1408_article
Description
Summary:We tested the effect of prior vaccination on response to communication strategies in a hypothetical news article about an influenza pandemic. Vaccinated were more likely than nonvaccinated participants to plan future vaccination, and future vaccination intent was greater with certain communication strategies. Using these findings to target communication may increase vaccination rates.
ISSN:1080-6040
1080-6059

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