Market-Driven Management in Community Events

Market-Driven Management in Community Events

The potential of tourism-based activities to help achieve environmental preservation and conservation has been recognised. Events are frequently identified in plans for destination development and promoted as an attractor for leisure activity visitors. Festivals and events might be considered a me...

Full description

Bibliographic Details
Main Authors:	Antonella Capriello, Giovanni Fraquelli
Format:	Article
Language:	English
Published:	Niccolò Cusano University-Rome 2008-12-01
Series:	Symphonya
Subjects:	market-driven management global markets tourism network community events event management destination development
Online Access:	https://symphonya.unicusano.it/article/view/9328

Similar Items

Destination images: antecedents of city marketing, tourism event, and social media marketing concept
by: Aisah Asnawi
Published: (2021-06-01)

Ouverture de ‘Market-Driven Management in Global Tourism’
by: Silvio M. Brondoni, et al.
Published: (2017-05-01)

Global Entrepreneurship and Market-Driven Management
by: Antonio Majocchi, et al.
Published: (2008-12-01)

Destination Marketing of Towns and Cities: Citizens as Stakeholders.
by: Prof. Andre P. Calitz, et al.
Published: (2017-05-01)

Feasibility Study of Cultural Event Tourism Development and Its impact on Seasonal Demand Adjustment of tourist destinations Case study: Hamadan City
by: Negar Jalilian, et al.
Published: (2019-04-01)

A Marketing Framework for Events in Nelson Mandela Bay.
by: Andre P. Calitz, et al.
Published: (2017-08-01)

Sport event marketing plan
by: Gašović Milan
Published: (2007-01-01)

Ouverture de ‘Special Issue on Global Tourism Management’
by: Silvio M. Brondoni, et al.
Published: (2017-10-01)

Characteristics of event tourism marketing. Case study: the European youth Olympic festival, Brasov 2013
by: Herţanu, A., et al.
Published: (2011-01-01)

Visitor segmentation of arts festivals : a comparative study of three events / Véronique Pissoort
by: Pissoort, Véronique
Published: (2009)

Visitor segmentation of arts festivals : a comparative study of three events / Véronique Pissoort
by: Pissoort, Véronique
Published: (2009)

From Brand Management to Global Business Management in Market-Driven Companies
by: Emilio Zito
Published: (2009-01-01)

Touring Blockbuster Exhibitions: Their Contribution to the Marketing of a City to Tourists
by: Gorchakova, Valentina
Published: (2017)

Ouverture de ‘Market-Driven Management’
by: Jean-Jacques Lambin, et al.
Published: (2001-12-01)

ANALYSIS OF TOURISM MOTIVATION TOWARD MARKET SEGMENTATION AND STRATEGIC MANAGEMENT OF BUCOVINA DESTINATION
by: Elena BUHAC, et al.
Published: (2011-06-01)

ANALYSIS OF TOURISM MOTIVATION TOWARD MARKET SEGMENTATION AND STRATEGIC MANAGEMENT OF BUCOVINA DESTINATION
by: Carmen Emilia CHAŞOVSCHI, et al.
Published: (2011-06-01)

Market-Driven Management and Global Supply Chain
by: Monica Faraoni, et al.
Published: (2009-06-01)

Market-Driven Management, Competitive Markets and Performance Metrics
by: Maria Emilia Garbelli
Published: (2008-06-01)

The role of a sports event in creating a tourist offer in Vrnjačka Banja
by: Petrović Vladan, et al.
Published: (2019-01-01)

The Role of Local Community in the Marketing Planning for Sustainable Tourism National Park Skadar Lake (Montenegro)
by: Darko Lacmanović, et al.
Published: (2014-07-01)

Sustainable Tourism Marketing
by: Eduard Cristobal-Fransi, et al.
Published: (2020-03-01)

The Brand Event Program in Tourism Development in Ukraine
by: Mykhailichenko Hanna I., et al.
Published: (2020-02-01)

Tourism experience, destination and event management
by: Vitić Andriela
Published: (2007-01-01)

The research of the importance of events for the development and branding of the city of Niš as a tourism destination
by: Marija Mandarić, et al.
Published: (2017-06-01)

The research of the importance of events for the development and branding of the city of Niš as a tourism destination
by: Marija Mandarić, et al.
Published: (2017-06-01)

Needs-driven based marketing strategies to attract South African outbound tourists.
by: Professor S. Perks, et al.
Published: (2017-08-01)

Destinationsutveckling i samband med folkliga motionslopp
by: Karlgren, Maria, et al.
Published: (2017)

Market-Driven Management: the Policy Implications
by: Nicola Bellini
Published: (2008-06-01)

The Role of Environmental Management in Tourism Marketing Development as a Means of Destination Promotion
by: Nikolaos TZIORAS
Published: (2018-10-01)

Market-Driven Management in Fashion and Luxury Industries
by: Fabrizio Mosca
Published: (2008-06-01)

INNOVATIONS IN EVENT-MANAGEMENT
by: Ya. S. Sevastianova
Published: (2014-11-01)

Ouverture de 'Market-Driven Management and Global Markets - 1'
by: Silvio M. Brondoni
Published: (2008-06-01)

BUCOVINA AS A TOURIST DESTINATION AND THE IMPACT OF THE RECENT INTERNATIONAL FINANCIAL CRISIS. RECOMMENDATIONS FOR A MODERN DESTINATION MANAGEMENT APPROACH IN INTERNATIONAL DESTINATION MARKETING
by: Heike BÄHRE, et al.
Published: (2013-12-01)

Linking Destinations Through Sustainable Cultural Routes
by: Giulio Pattanaro, et al.
Published: (2016-09-01)

Events tourism as catalyst to promote destinations: Event attendees’ perceptions of events in East London, South Africa.
by: Siyabonga Mxunyelwa
Published: (2017-01-01)

The Role of Tourism Destinations within the Online Presence of Fashion Weeks
by: Nadzeya Kalbaska, et al.
Published: (2018-12-01)

Ouverture de 'Market-Driven Management and Global Markets - 2'
by: Silvio M. Brondoni
Published: (2008-12-01)

IMPORTANT - PERFORMANCE ANALYSIS AS A TOOL IN DESTINATION MARKETING
by: Mamica NENE, et al.
Published: (2011-06-01)

IMPORTANT - PERFORMANCE ANALYSIS AS A TOOL IN DESTINATION MARKETING
by: Eleina QIRICI, et al.
Published: (2011-06-01)

Market-Driven Management, Competitive Space and Global Networks
by: Silvio M. Brondoni
Published: (2008-06-01)

Cannot write session to /tmp/vufind_sessions/sess_ajp7k30696j7h27s0r6r01d6f2