Transformation processes of cybermedia: challenges for journalistics enterprises
From the corporative point of view, cybermedia have got four main challenges nowadays: to define a new business pattern; to fit to the new standards in the acquisition and transmission of knowledges; to collect the readers that are leaving the convencional media; and to get a new and efficient forma...
Main Authors: | Dr. Juan C. Marcos, Dr. Jesús Flores, Dra. Concha Edo, Dr. David Parra, Dr. Pedro García-Alonso |
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Format: | Article |
Language: | English |
Published: |
Universidad de La Laguna
2008-01-01
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Series: | Revista Latina de Comunicación Social |
Subjects: | |
Online Access: | http://www.ull.es/publicaciones/latina/_2008/06_Concha_Edo.html |
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