Analysis of Russian entrepreneurs’ perception of business partner and this attitude: regional and gender features

• Main Author: Vavakina Tatiana Sergeevna
• Format: Article
• Language: Russian
• Published: Международный центр научно-исследовательских проектов 2014-02-01
• Series: Sovremennye Tehnologii Upravleniâ
• Subjects: business activity; business interaction; business partnership; perceptions; psychological relations; business partner; image of the business partner.
• Online Access: http://sovman.ru/en/article/3801/
• ISSN: 2226-9339

The paper discusses results of socio-psychological study of Russian entrepreneurs’ perceptions of their partners and attitude to him/her. Specific features of social notions of business partner taking into account regional specific features and differences determined by gender.