Re-Combining Value Chains: Cross-Industry Cooperation for Business Model Innovation
The interplay between the value chain and business model innovation is a comparatively overlooked topic in business model literature. This paper explores how incumbents create a business model for biodiesel production through the re-combination of established value chains. The case study highlights...
Main Authors: | , |
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Format: | Article |
Language: | English |
Published: |
Aalborg University Press
2018-11-01
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Series: | Journal of Business Models |
Online Access: | https://somaesthetics.aau.dk/index.php/JOBM/article/view/2471 |
Summary: | The interplay between the value chain and business model innovation is a comparatively overlooked topic in business model literature. This paper explores how incumbents create a business model for biodiesel production through the re-combination of established value chains. The case study highlights the importance of ownership and cross-industry cooperation for business model innovation.
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ISSN: | 2246-2465 |