Re-Combining Value Chains: Cross-Industry Cooperation for Business Model Innovation

The interplay between the value chain and business model innovation is a comparatively overlooked topic in business model literature. This paper explores how incumbents create a business model for biodiesel production through the re-combination of established value chains. The case study highlights...

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Bibliographic Details
Main Authors: Jon Williamsson, Gabriela Schaad
Format: Article
Language:English
Published: Aalborg University Press 2018-11-01
Series:Journal of Business Models
Online Access:https://somaesthetics.aau.dk/index.php/JOBM/article/view/2471
Description
Summary:The interplay between the value chain and business model innovation is a comparatively overlooked topic in business model literature. This paper explores how incumbents create a business model for biodiesel production through the re-combination of established value chains. The case study highlights the importance of ownership and cross-industry cooperation for business model innovation.
ISSN:2246-2465