Salient nutrition labels increase the integration of health attributes in food decision-making
Every day, people struggle to make healthy eating decisions. Nutrition labels have been used to help people properly balance the tradeoff between healthiness and taste, but research suggests that these labels vary in their effectiveness. Here, we investigated the cognitive mechanism underlying value...
Main Authors: | Laura Enax, Ian Krajbich, Bernd Weber |
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Format: | Article |
Language: | English |
Published: |
Society for Judgment and Decision Making
2016-09-01
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Series: | Judgment and Decision Making |
Subjects: | |
Online Access: | http://journal.sjdm.org/16/16620/jdm16620.pdf |
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