Detecting Anti Ad-blockers in the Wild

The rise of ad-blockers is viewed as an economic threat by online publishers who primarily rely on online advertising to monetize their services. To address this threat, publishers have started to retaliate by employing anti ad-blockers, which scout for ad-block users and react to them by pushing us...

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Bibliographic Details
Main Authors: Mughees Muhammad Haris, Qian Zhiyun, Shafiq Zubair
Format: Article
Language:English
Published: Sciendo 2017-07-01
Series:Proceedings on Privacy Enhancing Technologies
Subjects:
Online Access:https://doi.org/10.1515/popets-2017-0032