Empowerment of Small to Medium Enterprises using Franchise Takeover Model
Small to medium enterprises (SMEs) have really great potential as a national economic booster. However, SMEs encounter some obstacles and detentions. On the other hand, franchising is growing up to remote areas and overcoming the market of a product. It needs a special strategy required by the local...
Main Authors: | , , |
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Format: | Article |
Language: | English |
Published: |
EDP Sciences
2018-01-01
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Series: | SHS Web of Conferences |
Online Access: | https://doi.org/10.1051/shsconf/20185406009 |