STRATEGI PEMASARAN DESA BRAJAN MENUJU DESA WISATA MANDIRI
The objective of this research is to identify the existing business model implemented by Brajan Tourism Village by using Business Model Canvas (BMC) approach in order to develop a new business model after being analyzed by the SWOT analysis. SWOT analysis uses to identify the condition of internal f...
Main Authors: | Ivo Novitaningtyas, Andhatu Achsa, Budi Rahardjo |
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Format: | Article |
Language: | Indonesian |
Published: |
Bogor Agricultural University
2020-11-01
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Series: | Jurnal Aplikasi Bisnis dan Manajemen |
Online Access: | http://journal.ipb.ac.id/index.php/jabm/article/view/27887 |
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