Fostering creativity and innovation though leadership and affective commitment: The moderated mediation analysis.

Leadership and individual commitment are important for creativity and innovation. However, little work has been reported on how transformational leadership interact with affective commitment to influence these constructs. The purpose of this paper was to examine the moderating effect of affective co...

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Bibliographic Details
Main Author: Peter Khaola
Format: Article
Language:English
Published: AfricaJournals 2019-07-01
Series:African Journal of Hospitality, Tourism and Leisure
Subjects:
Online Access:https://www.ajhtl.com/uploads/7/1/6/3/7163688/article_3_special_edition_cut_2019.pdf
Description
Summary:Leadership and individual commitment are important for creativity and innovation. However, little work has been reported on how transformational leadership interact with affective commitment to influence these constructs. The purpose of this paper was to examine the moderating effect of affective commitment on transformational leadership, and how the joint effects of transformational leadership and affective commitment affect both creativity and innovation. The evaluation was based on the analysis of data from 263 randomly selected employees in public and private sector organisations. Hierarchical moderated mediation analyses and PROCESS macro were utilised. The results suggest that the effect of transformational leadership on creativity was moderated by affective commitment, and in turn creativity partially mediated the joint effects of transformational leadership and affective commitment on innovation. The study found the joint effects of transformational leadership and individual commitment as an important factor for creativity and innovation. This finding provides an understanding of the theoretical and practical importance of these concepts for future research with potential for applied transformational leadership theory in academia.
ISSN:2223-814X