Tweeting a Social Movement: Black Lives Matter and its use of Twitter to Share Information, Build Community, and Promote Action

Public relations research has gradually incorporated the study of advocacy organizations. However, little research has focused on social movements in particular. Through a content analysis of all public tweets sent by Black Lives Matter (BLM) over a four-year period, this study examined the message...

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Bibliographic Details
Main Authors: Candice LaShara Edrington, Nicole Lee
Format: Article
Language:English
Published: University of Florida, College of Journalism and Communications 2018-09-01
Series:Journal of Public Interest Communications
Subjects:
Online Access:http://journals.fcla.edu/jpic/article/view/106120