Factors Influencing Pricing Decision: Evidence from Non-Financial Firms in Nigeria

This study examines the significant factors influencing pricing decision in Nigeria. The study is based on the appraisal of the factors that influence pricing decision using 100 non-financial companies listed on the Nigeria Stock Exchange (NSE) in 2013. The cross sectional data was obtained from...

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Bibliographic Details
Main Authors: Luqman Olawale, Okewale Joel
Format: Article
Language:English
Published: Danubius University 2017-02-01
Series:Acta Universitatis Danubius: Oeconomica
Subjects:
Online Access:http://journals.univ-danubius.ro/index.php/oeconomica/article/view/3707/3852