A Qualitative Approach to Business Model Dynamics

We provide a qualitative approach to assess interaction intensities of business model elements based on expert interviews in the retail industry. Focusing not on the direction but on the intensity of interactions, we identify robust elements as well as elements with an indictor effect, a leverage ef...

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Bibliographic Details
Main Author: Yvonne Haas
Format: Article
Language:English
Published: Aalborg University Press 2018-11-01
Series:Journal of Business Models
Online Access:https://somaesthetics.aau.dk/index.php/JOBM/article/view/2459
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spelling doaj-5696459f5e0546f6bbda9148609090362021-02-27T14:18:53ZengAalborg University PressJournal of Business Models2246-24652018-11-016210.5278/ojs.jbm.v6i2.2459A Qualitative Approach to Business Model DynamicsYvonne HaasWe provide a qualitative approach to assess interaction intensities of business model elements based on expert interviews in the retail industry. Focusing not on the direction but on the intensity of interactions, we identify robust elements as well as elements with an indictor effect, a leverage effect and both effects. https://somaesthetics.aau.dk/index.php/JOBM/article/view/2459
collection DOAJ
language English
format Article
sources DOAJ
author Yvonne Haas
spellingShingle Yvonne Haas
A Qualitative Approach to Business Model Dynamics
Journal of Business Models
author_facet Yvonne Haas
author_sort Yvonne Haas
title A Qualitative Approach to Business Model Dynamics
title_short A Qualitative Approach to Business Model Dynamics
title_full A Qualitative Approach to Business Model Dynamics
title_fullStr A Qualitative Approach to Business Model Dynamics
title_full_unstemmed A Qualitative Approach to Business Model Dynamics
title_sort qualitative approach to business model dynamics
publisher Aalborg University Press
series Journal of Business Models
issn 2246-2465
publishDate 2018-11-01
description We provide a qualitative approach to assess interaction intensities of business model elements based on expert interviews in the retail industry. Focusing not on the direction but on the intensity of interactions, we identify robust elements as well as elements with an indictor effect, a leverage effect and both effects.
url https://somaesthetics.aau.dk/index.php/JOBM/article/view/2459
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