ParticipACTION: the future challenges for physical activity promotion in Canada

ParticipACTION: the future challenges for physical activity promotion in Canada

<p>Abstract</p> <p>This commentary is the concluding piece of a series of papers about the Canadian ParticipACTION initiative. It describes the resurgence of the new ParticipACTION as a national communications initiative in Canada, and sets this in an international context. The set...

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Main Authors: Cavill Nick, Bauman Adrian, Brawley Lawrence
Format: Article
Language:English
Published: BMC 2009-12-01
Series:International Journal of Behavioral Nutrition and Physical Activity
Online Access:http://www.ijbnpa.org/content/6/1/89
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spelling doaj-55855f67bf55469f981fccda8a0961b12020-11-25T00:14:27ZengBMCInternational Journal of Behavioral Nutrition and Physical Activity1479-58682009-12-01618910.1186/1479-5868-6-89ParticipACTION: the future challenges for physical activity promotion in CanadaCavill NickBauman AdrianBrawley Lawrence<p>Abstract</p> <p>This commentary is the concluding piece of a series of papers about the Canadian ParticipACTION initiative. It describes the resurgence of the new ParticipACTION as a national communications initiative in Canada, and sets this in an international context. The set of ParticipACTION papers in this issue establish benchmarks and provide baseline and initial impact data for the evaluation and monitoring of ParticipACTION, using qualitative and quantiative research methods. As a set, they describe a comprehensive approach to setting up evaluations of national social marketing efforts to promote physical activity.</p> http://www.ijbnpa.org/content/6/1/89
collection DOAJ
language English
format Article
sources DOAJ
author Cavill Nick
Bauman Adrian
Brawley Lawrence
spellingShingle Cavill Nick
Bauman Adrian
Brawley Lawrence
ParticipACTION: the future challenges for physical activity promotion in Canada
International Journal of Behavioral Nutrition and Physical Activity
author_facet Cavill Nick
Bauman Adrian
Brawley Lawrence
author_sort Cavill Nick
title ParticipACTION: the future challenges for physical activity promotion in Canada
title_short ParticipACTION: the future challenges for physical activity promotion in Canada
title_full ParticipACTION: the future challenges for physical activity promotion in Canada
title_fullStr ParticipACTION: the future challenges for physical activity promotion in Canada
title_full_unstemmed ParticipACTION: the future challenges for physical activity promotion in Canada
title_sort participaction: the future challenges for physical activity promotion in canada
publisher BMC
series International Journal of Behavioral Nutrition and Physical Activity
issn 1479-5868
publishDate 2009-12-01
description <p>Abstract</p> <p>This commentary is the concluding piece of a series of papers about the Canadian ParticipACTION initiative. It describes the resurgence of the new ParticipACTION as a national communications initiative in Canada, and sets this in an international context. The set of ParticipACTION papers in this issue establish benchmarks and provide baseline and initial impact data for the evaluation and monitoring of ParticipACTION, using qualitative and quantiative research methods. As a set, they describe a comprehensive approach to setting up evaluations of national social marketing efforts to promote physical activity.</p>
url http://www.ijbnpa.org/content/6/1/89
work_keys_str_mv AT cavillnick participactionthefuturechallengesforphysicalactivitypromotionincanada
AT baumanadrian participactionthefuturechallengesforphysicalactivitypromotionincanada
AT brawleylawrence participactionthefuturechallengesforphysicalactivitypromotionincanada
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