IS THERE ANY DIFFERENCE BETWEEN THE ATTITUDE OF ROMANIAN TOURISTS AS COMPARED TO THE FOREIGN ONES?
This paper ranks within the field of marketing research, being primarily aimed at identifying differences between the attitude of Romanian tourists as compared to that of foreign tourists with respect to hotel room arrangement - in which they were housed during their staying – respectively the asses...
| Main Author: | |
|---|---|
| Format: | Article |
| Language: | English |
| Published: |
Universitaria Press Craiova
2010-01-01
|
| Series: | Management & Marketing |
| Subjects: | |
| Online Access: | http://www.mnmk.ro/documents/2010ed2/14_Erika_Kulcsar%20Cluj%20FFF.pdf |
| Summary: | This paper ranks within the field of marketing research, being primarily aimed at identifying differences between the attitude of Romanian tourists as compared to that of foreign tourists with respect to hotel room arrangement - in which they were housed during their staying – respectively the assessment of culinary preparations of the location (the restaurant) where they most often served meals. This paper also presents those aspects they were satisfied with, they are not satisfied with and that the respondents would change or improve in the Centre Development Region. The quantitative marketing research took place in the Centre Development Region between 15.05.2009-17.10.2009. A total of 410 questionnaires have been included in this marketing research. |
|---|---|
| ISSN: | 1841-2416 |