BANK 4.0 EXPERIENTIAL QUALITY AND ITS EFFECT ON WORD OF MOUTH BEHAVIOR, SATISFACTION AND INTENTIONS

Bank 4.0 is a modern banking platform that is based entirely on digital technology with absolutely no physical interaction between customers and banks. Since 2017, Bank 4.0 has grown rapidly in Indonesia. However, it raises new concerns as the emergence of issues related to Bank 4.0 experiential qua...

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Bibliographic Details
Main Authors: Abdillah L., Hussein A.S., Ratnawati K.
Format: Article
Language:English
Published: Russian Journal of Agricultural and Socio-Economic Sciences 2020-08-01
Series:Russian Journal of Agricultural and Socio-Economic Sciences
Subjects:
Online Access:https://rjoas.com/issue-2020-08/article_12.pdf