PARTICIPATORY FANDOM OF ARMY BTS INDONESIA IN THE DIGITAL COMIC ON WEBTOON APPS

The development of technology, communication, and information facilitates cultural exchange in individuals and groups. One form of the phenomenon of cultural exchange is K-Pop. K-Pop has given rise to the presence of an idol, fans, and fandom. Uses and gratification theory shows that individuals act...

Full description

Bibliographic Details
Main Authors: Irwansyah, Annisa Fitriana Lestari
Format: Article
Language:English
Published: Universitas Bakrie 2020-02-01
Series:Journal Communication Spectrum
Subjects:
Online Access:http://journal.bakrie.ac.id/index.php/Journal_Communication_spectrum/article/view/1872/1562