The Cult of Celebrity and Trade Marks: the next instalment
In response to the increasing use of registered trade marks by celebrities to protect their names from exploitation, the UK Trade Marks Registry has recently issued guidance on registration of "famous names". This article seeks to examine the implications of the guidance in light of the ex...
Main Author: | |
---|---|
Format: | Article |
Language: | English |
Published: |
University of Edinburgh
2004-06-01
|
Series: | SCRIPTed: A Journal of Law, Technology & Society |
Online Access: | http://www.law.ed.ac.uk/ahrb/script-ed/issue2/celebrity.asp |