Approach for a Pattern-Based Development of Frugal Innovations
Emerging markets have become increasingly interesting for companies from industrialized countries, but the requirements in these markets differ dramatically from those in the companies’ traditional markets. New products and services are demanded – so-called frugal innovations. Since the challenges f...
| Main Authors: | , , |
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| Format: | Article |
| Language: | English |
| Published: |
Carleton University
2018-04-01
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| Series: | Technology Innovation Management Review |
| Subjects: | |
| Online Access: | http://timreview.ca/article/1149 |