Big Data: a Source of Mobility Behaviour and a Strategic Tool for Destination Management
The abundant use of the Internet and mobile technologies while traveling leaves a digital footprint in the form of big data that can be tracked. Big data bring information about spatial visitor behaviour that is valuable for strategic destination management. Big data enrich not only scientific field...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2019-12-01
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| Series: | Czech Journal of Tourism: Journal of Masaryk University |
| Subjects: | |
| Online Access: | https://doi.org/10.2478/cjot-2019-0006 |