| Summary: | In the present article, the crucial and specific aims of teaching that provide an ample staff competence for digital economics are introduced. We investigate contemporary teaching and training approaches, trends in staff quality requirements. The article highlights new employment trends and values that have been formed recently in environmental, technological and consumer services as a result of digital, creativity and virtual processes in business increased. We used comparison methods, analysis, observations with consequential conclusions for this survey. It should be noted that information literacy, attentional and emotional control skills, creativeness, ecological and intercultural mindedness, ability to be re-educated are clues for each career. We suppose that the implementation of best international and European teaching methods and standards and prompt introduction of new educational programmes into Russian educational system are key solutions that could provide graduates with expected competencies.
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