Determinan Electronic Loyalty (e-Loyalty) Pada Website

The purpose of this research was to investigate the factors influencing consumer’s loyalty toward e-commerce website. The samples were those who used and interacted to the website. We applied accidental sampling and the questionnaires were distributed manually and through on line. Returned and pro...

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Bibliographic Details
Main Authors: Prapti Antarwiyati, Agus Lukman Nurhakim, Hadri Kusuma
Format: Article
Language:English
Published: Universitas Islam Indonesia 2010-06-01
Series:Jurnal Akuntansi dan Auditing Indonesia
Online Access:https://journal.uii.ac.id/JAAI/article/view/2245