UN REPTE DE LA (SOCIO)LINGÜÍSTICA APLICADA: EL MODEL DE LLENGUA COL·LOQUIAL PER A LA COMUNICACIÓ AUDIOVISUAL

• Main Author: Josep Angel Mas i Castells
• Format: Article
• Language: English
• Published: Universidad Politécnica de Valencia 2007-05-01
• Series: Revista de Lingüística y Lenguas Aplicadas
• Subjects: Audiovisual communications; variationism; linguistic attitudes; language model
• Online Access: https://ojs.upv.es/index.php/rdlyla/article/view/701
• ISSN: 1886-2438; 1886-6298

La diversitat de situacions en qu&amp;egrave; s&amp;rsquo;utilitza la llengua en la comunicaci&amp;oacute; audiovisual fa insuficient la divisi&amp;oacute; entre re g i s t re formal i informal a qu&amp;egrave; solen limitar-se els materials d&amp;rsquo;orientaci&amp;oacute; ling&amp;uuml;&amp;iacute;stica. Aquesta insufici&amp;egrave;ncia es fa palesa especialment en les situacions informals, les quals abracen un llarg continuum que va, per exemple, des de l&amp;rsquo;entrevista a un fam&amp;oacute;s al disseny de la parla d&amp;rsquo;un personatge illetrat en el gui&amp;oacute; d&amp;rsquo;una s&amp;egrave;rie de ficci&amp;oacute;. Les aportacions de la socioling&amp;uuml;&amp;iacute;stica, incloent-hi tant el variacionisme com l&amp;rsquo;an&amp;agrave;lisi de les actituds ling&amp;uuml;&amp;iacute;stiques, s&amp;oacute;n fonanentals a l&amp;rsquo;hora de dissenyar propostes de model ling&amp;uuml;&amp;iacute;stic. Cal subratllar que la import&amp;agrave;ncia d&amp;rsquo;aquests materials &amp;eacute;s cabdal en contextos de conflicte ling&amp;uuml;&amp;iacute;stic com el de la comunitat ling&amp;uuml;&amp;iacute;stica de llengua catalana. M&amp;eacute;s encara en l&amp;rsquo;espai comunicatiu valenci&amp;agrave;, al qual es re f e reix especialment aquest article, on les connotacions ideol&amp;ograve;giques que assoleixen determinades variants poden entrebancar qualsevol proposta.<br>The variety of situations where language is used in audiovisual communications renders the separation between formal and informal register, which normally employ the language orientation materials, inadequate. This inadequacy is highly evident particularly in informal situations, which embrace a long continuum ranging, for example, from the interview of a celebrity to the speech design for an illiterate character in a fiction series script. The sociolinguistic contributions, which include variationism as the analysis of linguistic attitudes, are crucial when formulating proposals for a language model. It should be stressed that the importance of these materials is crucial in contexts where linguistic conflict is pre s e n t , as in the Catalan language community. This applies to a greater extent to the Valencian communicative space, which is the central focus of the present.