Importance and impact of guest satisfaction
The service quality can be measured by the consumers’ satisfaction. Researchers assume that high quality satisfies the guests and satisfaction may increase their loyalty. The main goal of this article is to measure guest satisfaction and prove its positive impacts on Hungarian hotels’ performance....
Main Author: | Klára Morvay Karakas |
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Format: | Article |
Language: | English |
Published: |
University of Debrecen
2014-12-01
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Series: | Apstract: Applied Studies in Agribusiness and Commerce |
Subjects: | |
Online Access: | https://ojs.lib.unideb.hu/apstract/article/view/6372 |
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