Importance and impact of guest satisfaction

The service quality can be measured by the consumers’ satisfaction. Researchers assume that high quality satisfies the guests and satisfaction may increase their loyalty. The main goal of this article is to measure guest satisfaction and prove its positive impacts on Hungarian hotels’ performance....

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Bibliographic Details
Main Author: Klára Morvay Karakas
Format: Article
Language:English
Published: University of Debrecen 2014-12-01
Series:Apstract: Applied Studies in Agribusiness and Commerce
Subjects:
Online Access:https://ojs.lib.unideb.hu/apstract/article/view/6372

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