Strategic Communications as a Phenomenon: a Scientific Definition

In the developed countries of the world, for the purpose of informative influence on the target audience, such tools of system of public management of the strategic purposes, as strategic communications are used. In the Ukrainian state, steps in this direction have been taken for many years (as an e...

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Bibliographic Details
Main Author: Shlapak Yuliia
Format: Article
Language:English
Published: Vernadsky National Library of Ukraine 2021-01-01
Series:Наукові праці Національної бібліотеки України імені В.І. Вернадського
Subjects:
Online Access: http://nbuv.gov.ua/j-pdf/npnbuimviv_2021_61_5.pdf