Organizational Culture and Scale Development: Methodological Challenges and Future Directions
Defining and measuring organizational culture (OC) is of paramount importance to organizations because a strong culture could potentially increase service quality and yield sustainable competitive advantages. However, such process could be challenging to managers because the scope of OC has been def...
| Main Authors: | , |
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| Format: | Article |
| Language: | English |
| Published: |
Sciendo
2014-12-01
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| Series: | Nang Yan Business Journal |
| Subjects: | |
| Online Access: | https://doi.org/10.1515/nybj-2015-0005 |