Theoretical and methodological principles of building a competitive enterprise strategy

The article is devoted to theoretical and methodological principles of competitive enterprise strategy. The process of forming a competitive strategy requires a comprehensive approach, a sound analytical stage, and must comply with certain principles. The author summarized the basic principles of fo...

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Bibliographic Details
Main Author: І. Bozhydai
Format: Article
Language:deu
Published: Publishing Center "Kyiv University" 2019-09-01
Series:Vìsnik. Kiïvsʹkogo Nacìonalʹnogo Unìversitetu ìmenì Tarasa Ševčenka. Ekonomìka
Online Access:http://bulletin-econom.univ.kiev.ua/wp-content/uploads/2020/02/205-6-10.pdf

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