Communication virale dans la publicité au sein des espaces numériques : jeux de données
This article comes back to our various works to present the data that helped to draw their conclusions (Roux, 2016, 2018, 2019). Our works have produced many data that we want to share with the scientific community, more specifically the information and communication sciences community, in order to...
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Format: | Article |
Language: | fra |
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Société Française de Sciences de l’Information et de la Communication
2019-12-01
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Series: | Revue Française des Sciences de l’Information et de la Communication |
Subjects: | |
Online Access: | http://journals.openedition.org/rfsic/7784 |