Jesús de Polanco and the Prisa Group
The main goal of this article is to present Jesús de Polanco’s (1929–2007) successive business initiatives that culminated in the expansion of the PRISA Group (Promotora de Informaciones S.A.), which was the leading Spanish multi-media group of its time. As well as the interest that his career trig...
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| Format: | Article |
| Language: | English |
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Universitat de Barcelona
2018-01-01
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| Series: | Journal of Evolutionary Studies in Business |
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| Online Access: | http://revistes.ub.edu/index.php/JESB/article/view/19851 |