New forms of sale – a manifestation of perfect services
The paper describes methods of sale of a selected assortment of food products outside shops by means of itinerart trade. It analyses results of sales of the company Family Frost in the whole territory of the Czech Republic within the period of 2002–2004. Special attention is paid to sales of ice cre...
Main Authors: | Lenka Milostná, Radmila Presová |
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Format: | Article |
Language: | English |
Published: |
Mendel University Press
2005-01-01
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Series: | Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis |
Subjects: | |
Online Access: | https://acta.mendelu.cz/53/6/0237/ |
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