Social media in the libraries of medical universities – an attempt at comparison
Scientific libraries have been using social media for a long time. Library employees are open to new technologies and learned how to use them. They are aware of the role technology plays in the libraries’ activities. Thanks to social media, librarians can share knowledge and experience. Direct conta...
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Medical University of Warsaw
2020-12-01
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Online Access: | https://fbm.wum.edu.pl/01-13-2020/0035 |
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doaj-44a35ac1ce8547d384610e80583c6cb32021-03-08T15:34:55ZengMedical University of WarsawForum Bibliotek Medycznych1899-58292450-04372020-12-01131182510.34738/mlf.0035Social media in the libraries of medical universities – an attempt at comparisonEwelina Rybka0https://orcid.org/0000-0002-8487-5204Main Library, Medical University of Gdańsk, PolandScientific libraries have been using social media for a long time. Library employees are open to new technologies and learned how to use them. They are aware of the role technology plays in the libraries’ activities. Thanks to social media, librarians can share knowledge and experience. Direct contact with users translates into better relationships with them. Social media are an attractive and inspiring tool to create a positive image. The article is an attempt at answering the question of how to conduct business on social networking sites and what mistakes to avoid when promoting a library on Facebook, Instagram and YouTube.https://fbm.wum.edu.pl/01-13-2020/0035scientific librariesmedical librariessocial mediamarketingfacebookinstagramyoutube |
collection |
DOAJ |
language |
English |
format |
Article |
sources |
DOAJ |
author |
Ewelina Rybka |
spellingShingle |
Ewelina Rybka Social media in the libraries of medical universities – an attempt at comparison Forum Bibliotek Medycznych scientific libraries medical libraries social media marketing youtube |
author_facet |
Ewelina Rybka |
author_sort |
Ewelina Rybka |
title |
Social media in the libraries of medical universities – an attempt at comparison |
title_short |
Social media in the libraries of medical universities – an attempt at comparison |
title_full |
Social media in the libraries of medical universities – an attempt at comparison |
title_fullStr |
Social media in the libraries of medical universities – an attempt at comparison |
title_full_unstemmed |
Social media in the libraries of medical universities – an attempt at comparison |
title_sort |
social media in the libraries of medical universities – an attempt at comparison |
publisher |
Medical University of Warsaw |
series |
Forum Bibliotek Medycznych |
issn |
1899-5829 2450-0437 |
publishDate |
2020-12-01 |
description |
Scientific libraries have been using social media for a long time. Library employees are open to new technologies and learned how to use them. They are aware of the role technology plays in the libraries’ activities. Thanks to social media, librarians can share knowledge and experience. Direct contact with users translates into better relationships with them. Social media are an attractive and inspiring tool to create a positive image. The article is an attempt at answering the question of how to conduct business on social networking sites and what mistakes to avoid when promoting a library on Facebook, Instagram and YouTube. |
topic |
scientific libraries medical libraries social media marketing youtube |
url |
https://fbm.wum.edu.pl/01-13-2020/0035 |
work_keys_str_mv |
AT ewelinarybka socialmediainthelibrariesofmedicaluniversitiesanattemptatcomparison |
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